Privacy policy

Please read this Privacy Policy carefully to understand our policies and practices regarding your Personal Data (as defined below) and how we will treat it. We do not request or store information about you, including name, contacts, email address or other personal data. All your actions remain confidential. We do not use cookies or other technologies to collect information. Your data is not transferred to third parties and is not used for marketing or advertising purposes.

We reserve the right to update this Privacy Policy from time to time. We will notify you (for example, by email or through our Application) at least 30 days before we make changes to these Terms and Policy and give you an opportunity to review them before they go into effect, unless changes are required by law. Once any updated terms are in effect, you will be bound by them if you continue to use our Application.

We hope that you will continue using our Application, but if you do not agree to our updated terms, you can delete your account at any time.

Collection of classical personal information

We may also collect personally identifiable information about you (such as your name and surname, email address), as well as non-personally identifiable information (such as age range and gender) that you provide us by using our Applications or contact us directly via email.

We will only use the contact information you provide to us (for example, your name and email address) for the purpose for which you provided it to us. We will not share this data with third parties.

If you wish to delete your contact information that we received upon your specific email inquiry, please send an e-mail and your e-mail will be deleted from our database.

Account Information

When you use our Services, you may register an account with us to track your progress and to sync your activity across devices. To register an account, you may be asked to provide certain personal information to us, including your name, email address, and password. You are solely responsible for ensuring your account information is correct and up-to-date.

Information from Social Media Platforms

You may also choose to create an account with us using your Facebook or Google account credentials. When you log in using your Facebook or Google account, you authorize Facebook or Google to provide us with your personal information such as your name, profile picture, email address, language preference, and other information as listed in the authorization.

Information You Provide to Us

We collect personal information you provide to us when you use our Services. For example, you may provide additional account information, such as your language preferences. You may also provide information when participating in surveys, sweepstakes, contests, or events, such as your contact information. You are solely responsible for ensuring the information you provide to us is correct and up-to-date.

Paint Data

When you use our features, we may collect information such as your painting history on the app, paint artifacts, completed works, and purchase history.

While accessing or using the Services, we may automatically collect information about how you interact with the services. Such information may include your Internet Protocol (“IP”) address, device identifier, advertising identifier, MAC address, operating system, browser type, language preferences, referring and exiting pages, crash data, location data, purchasing activity, and other data regarding your activities on the Services. For more information, see the section on Cookies and Similar Technologies (“Tracking Technologies”).

Customer Service

We collect the personal information you provide to us when you contact us for customer service, to provide feedback, or to request information.

2. Purposes of Collecting, Processing and/or Disclosing

• Detecting/Protecting against security events

• Internal analytics and reporting

• Customer service

• Operate our business and games

• Game mechanics or functionality

• Facilitate players’ social interactions

• Product development/improvement

• Maintaining and enhancing service

• Auditing consumer interaction & transactions

• Advertising

• Direct marketing

• Player acquisition

3. How We Use Your Information

We shall use your personal information for the following purposes:

To Provide Our Services

We use your personal information to provide you with our mobile application and any other Services you request. This may include processing transactions, providing you with the requested features, syncing your painting history across your devices logged into your account, customer service, etc.

To Personalize Your Experience

We may process your information to personalize the Services for you. For example, we use your language preferences and country location to display the correct language and time zone in the Services. We also use certain information about your device (such as operating system version and screen resolution information) to optimize the display of pictures on your screen.

We will use your information (such as contact information) to send you communications about your account, requested transactions, and changes in our policies. Please note that you may not opt out of such communications, which are necessary to keep you informed about important updates about your account and the Services.

To Conduct Analytics and Other Internal Purposes

We may use your personal information to conduct analytics. This can be used for quality control, internal auditing, and to measure how our mobile application and ad campaigns are performing.

To Ensure Security of our Services

While we are offering services, it is used for the purposes of identity verification, customer service, security protection, fraud monitoring, archiving and backups, ensuring the security of the products and services that we provide to you.

To Conduct Research and Development

We may process your personal information to improve our existing Services and help us design new ones. When we do so, we may implement security measures and safeguards to protect the privacy of your personal information. For example, we may institute technical safeguards or administrative safeguards, such as restricting access to personal information to only those who need access to conduct the research and development functions.

To Promote Our Services

We use your personal information for our marketing activities. For example, we may conduct targeted marketing and send you information about our and our partners’ products, events, and market studies that may be of interest to you.

To Maintain Legal and Regulatory Compliance

Our Services are subject to certain laws and regulations which may require us to process your personal information. For example, we process your personal information to pay our taxes, to fulfill our business obligations, and to manage risk as required under applicable law.

4. Sharing of Your Information

We may share your personal information in the following circumstances.

Third-Party Service Providers

We may use third parties to perform certain functions on our behalf to provide you with the Services such as:

  • to process payments and complete transactions you request, such as payments for our subscription service, which is processed by Apple (App Store) or Google (Google Play Store);
  • to process and store data, including your personal information;
  • to provide security for our Services; and
  • to conduct market research.

We have agreements with third-party service providers in place to ensure they use adequate safeguards when processing your personal information.

Merger, Acquisition, or Other Business Transaction

We may disclose and transfer your personal information to a subsequent owner, co-owner, or operator or the Services, or in connection with a merger, acquisition, consolidation, restructuring, or the sale of substantially all our interests and/or assets (i.e., a bankruptcy proceeding). We shall require the subsequent owner, co-owner, or operator in possession of your personal information to continue to be subject to this Privacy Policy; otherwise, we shall request that they obtain the necessary consent from you.

Legal Obligations and Safety

We may disclose your personal information if it is reasonably necessary to:

  • Comply with a valid legal process (e.g., subpoenas, warrants, court orders, etc.);
  • Comply with valid requests or investigations by public authorities;
  • Comply with applicable laws or regulations;
  • Enforce our policies, agreements, and terms, whether in litigation, other disputes, or otherwise;
  • Protect our legitimate interests, including legal interests;
  • Protect the security or integrity of the Services; 
  • Protect the rights, property, or safety of you, other users, employees, partners and affiliates, or other natural persons.

We will, at our discretion, provide you with advance notice if we are compelled to disclose your personal information to law enforcement, public authorities, or other governmental entities, unless we are prohibited from doing so by governmental entities or the law.


We appreciate the need to provide extra privacy protections to users who are children. Our Services are intended for general audiences over the age of 16 years and therefore children under the age of 16 years old (or older pursuant to applicable jurisdiction) should not download or use our Services. We do not knowingly collect personal information from children. If you believe that we may have collected personal information from a device of a child under the age of 16 years old (or otherwise as applicable), or for any other relevant reason, please send us a request for deletion and restriction of processing of Personal Data and opt-out from targeted advertising using the in-app Privacy Settings (for our apps go to the app -> Setting -> Privacy Preferences.

What are cookies and tracking technologies?

Cookies are small data files, typically of letters and numbers, that are placed by a web server on your device. We and companies we work with may use cookies and similar technologies, including pixel tags, web beacons, mobile analytics features, and mobile identifiers (collectively, “tracking technologies”) to collect information for many reasons, such as to keep you logged in to your account, remember your preferences and settings, analyze usage of our Services, measure the performance of our Services and advertising campaigns, and ensure security on our Services. Some of the functions performed by tracking technologies are strictly necessary for us to be able to offer you our Services, while others provide us with valuable insight about how we can improve or market our Services.

What types of tracking technologies do we use?

We use the types of tracking technologies described below on our Services:

Types of Tracking Technologies and Its Description

  • Strictly Necessary

Some of the tracking technologies we use are necessary to provide our Services to you. For example, they help you: navigate from page to page; stay logged into your account; and support and enable security features. Without such tracking technologies, some of our Services cannot be provided to you.

  • Functional

Functional tracking technologies collect information about how you use our Services, provide you with certain functions on our Services, and remember your preferences.

  • Analytics, Performance and Research

These tracking technologies help us understand how well our Services are doing. They collect information about your use and interaction with our Services so that we can continue to improve and expand our Services.

  • Marketing

Marketing tracking technologies allow us to collect information about your interactions with our marketing activities, such as parts of our website and our emails. They help us measure performance of our Services and advertising campaigns.

How to manage tracking technologies

We use third-party tracking technologies that allow us to automatically collect information through our Services that can recognize your device both when it visits our Services and when it visits other websites or mobile apps. We encourage you to check the websites of any third-party tracking technologies providers for more information about how they use the information they collect.

Below we describe how you can manage tracking technologies on our Services:

Through Your Browser/Mobile Settings

You can enable, disable or delete tracking technologies via your browser settings. To do this, follow the instructions provided by your browser, usually located within the “Help”, “Tools” or “Edit” settings of your browser or mobile device. Please be aware that if you set disable tracking technologies on your browser, you may not be able to access secure areas of the Services and parts of the Services may also not work properly (e.g., preferences, referral links).


Our Privacy Policy may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the privacy terms of every site you visit. We have no control over and assume no responsibility for the content, privacy terms or practices of any third-party sites or services.


This Privacy Policy may change from time to time, and we encourage you to review it periodically. Your continued use of our Services signifies your acceptance of changes to this Privacy Policy.        

In some cases, we may notify you of changes to this Privacy Policy with a prominent notice on our Services (for example by way of notification or pop-up), before the changes become effective and update the “effective date” at the top of this Privacy Policy.